PPC MANAGEMENT

More Conversions For Less With PPC Management.

Looking for better conversion rates from PPC? We can generate more high quality leads & sales for your business using PPC on a number of ad platforms including Google, Meta (Facebook & Instagram), LinkedIn, TikTok, and more.

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AD PLATFORMS

Lower your cost per conversion on Google, and more.

At iLeads, we specialise in optimising your ad spend across multiple platforms, including Google Ads, Microsoft (Bing) Ads, and Meta (Facebook & Instagram) Ads. Our strategy is centred on reducing your ad wastage and cost per conversion. We achieve this by lowering cost-per-click rates, enhancing your Quality Score, and finely tuning your account settings. Our goal is to ensure you achieve a higher return on your ad spend by driving more conversions efficiently so that your business grows.

Reducing Costs: We implement strategic bid management and keyword optimisation to lower cost-per-click (CPC) while maintaining high ad visibility, ensuring more efficient use of your PPC budget reducing ad wastage.

Increasing Conversions: We use targeted ad copy and landing pages to enhance user engagement and conversion rates, maximising the effectiveness of every click-through from your PPC campaigns.

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AUDITS & REPORTING

Enhance Your PPC Strategy With Insightful Audits & Reporting

Dive deep into your campaign's performance with our detailed audits and reporting services. By uncovering actionable insights and identifying areas for improvement, we can make data-driven decisions that can significantly enhance your marketing strategy and overall results.

Google Ads Audits: Our Google Ad audit reports provide a thorough analysis of your campaigns, offering clear, actionable insights for strategic optimisation.

Reports: Our monthly reports deliver concise, data-driven insights, enabling continuous improvement and strategic decision-making for your campaigns.

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Frequently Asked Questions

PPC Management

What ad platforms does iLeads use for pay-per-click advertising?

iLeads works with a variety of ad platforms, including Google, Meta (Facebook & Instagram), LinkedIn, TikTok, and more.

What 's the recommended ad spend for PPC?

It depends. For most B2B businesses, we would recommend a minimum spend of £100 per day, or £3,000 per month. At iLeads, we maximise your budget by reducing your cost per click by optimising your campaigns.

How does iLeads achieve high conversion rates from PPC campaigns?

Outside of ecommerce websites, we would typical use well-designed, high-converting landing pages for your campaigns. We would usually design one landing page (desktop & mobile versions) for each campaign, which helps improve the Quality Score on Google Ads etc.

How much does it cost for PPC management at iLeads?

We charge a monthly service fee, based on the no. of days we work for you, this is currently £597+VAT per day. In addition to this, you'll need to pay for the ad spend directly to the relevant ad platform. We usually work with businesses for a minimum of 1-2 days per calendar month, depending on your ad spend budget.

How does iLeads capture leads?

Leads are captured using interactive or static forms on bespoke landing pages.

How does iLeads send lead data to me?

We can send leads to you in real-time using a variety of methods including webhooks, API or sent directly to your CRM.

What other services does iLeads provide?

We also provide Lead Generation services and Landing Pages & Funnels services.

Billing

How do I pay for PPC management at iLeads?

Once the contract is signed electronically by both parties your billing contact will automatically receive an invoice for us - this will need to be paid via bank transfer, direct debit or debit/credit card prior to starting work with iLeads. Following this, you will receive an invoice for the upcoming month's fees around the 28th day of the proceeding month - this will need to be paid via bank transfer, direct debit or debit/credit card prior to the start of the month.

How long is the contract for PPC management?

We usually work on a three-month initial term, then a monthly contract after that. We offer discounts or incentives to businesses who agree to longer term contracts.